The Reset San Francisco Team

Phil TingPhil Ting

As Assessor-Recorder of San Francisco, Phil Ting is a solutions-focused, innovative reformer whose efforts have enabled him to generate nearly $300 million in new revenue for San Francisco and make sure everyone pays their fair share in property taxes. Ting was appointed and later elected in 2005, becoming San Francisco’s highest-ranking Chinese-American official.

He has focused on reducing the assessment backlog from four to two years and every dollar that his office brings in means more money for the city to fund crucial programs for children, seniors and families. Ting is a champion for innovative and good government policies in San Francisco. Read More


Kate MaederKate Maeder

Kate Maeder leads the Reset San Francisco New Media team and has helped organize offline community events, such as the Food for Thought Forum, Solutions Palooza and Solutions in the Sunset, where San Franciscans have come to together to share their ideas for making the city work better.  Kate is a Government 2.0 advocate and a big fan of Grub 2.0 - where Gov 2.0 meets Web 2.0. A passionate foodie, she organizes the Food Truck Rodeo Reviews and often blogs about technology, crowdsourcing and food in San Francisco.

You can follow her on Twitter @katemaeder.


Ben ShoreBen Shore

Having a lifelong passion for politics, Ben graduated from San Diego State University, where he participated in the Charles W. Hostler Institute on World Affairs, in May 2008 with a degree in Political Science. Ben has been a political writer for numerous publications as well as helping to establish political departments for several start-up websites. He has worked in political media and marketing as well as spending extensive time working for the E-Voter Institute, a non-partisan organization that focuses on the convergence of politics and the Internet. Before joining Storefront Political Media, Ben worked on the successful special congressional election campaign for Congressman John Garamendi.


Nick Vojdani

Nick Vojdani joined Storefront Political Media in 2010, after receiving his B.A. in Political Science from the University of California, Berkeley.  While at Storefront, Nick has worked on a wide range of media campaigns including television, online, print and mail.

Prior to joining Storefront, Nick spent over 5 years at an Internet music startup based in Los Angeles, California. His role there included New Media advertising and outreach, strategy and business development. Nick worked successfully to develop effective search engine marketing campaigns that utilize both paid search and search engine optimizatio to compliment one another strategically.


Jasmine SegallJasmine Segall

Jasmine Segall is a rising junior Political Economy major at UC Berkeley. Prior to joining the Reset team, she worked at a journalist for CalTV and Outreach Director for Amnesty International on campus. Her fascination for politics and government 2.0 stems from her four years of competing on the varsity policy debate team in high school, and motivated her to extern for Senator Feinstein’s office in January 2011. She is psyched to expand on her social media skills to promote open government with the Reset team this summer!


Patrick StelmachPatrick Stelmach

Patrick Stelmach is an online organizer focusing on social media and SEO. He blogs and tweets (as @SFMayorTracker) about the San Francisco mayor’s race, public transit, SFGov, government 2.0, and open government. He began his political career as a community organizer for Greenaction for Health and Environmental Justice working to stop air pollution in West Berkeley. Falling victim to Obamania, he volunteered for Obama's presidential campaign and exuberantly danced in the streets on election night. After graduating from UC Berkeley, he went on to become the Field Director of two Berkeley City Council campaigns. He joined the awesome Reset SF team in April.


Alyssa SittigAlyssa Sittig

Alyssa Sittig has been a member of our team since Reset San Francisco began to take flight. Bringing a passion for online marketing and political communications to the table, Alyssa contributes blog content and works to make Reset number one in search engine optimization. Her experience in the political world includes working on two city council campaigns, mentoring interns in the California legislature as Student Director to Cal-in-Sacramento Platinum Fellowship program as well as interning in the California Assembly. Alyssa just completed her undergraduate degree in Political Science at UC Berkeley and is excited to be joining the Reset team full-time after over one year of involvement. Alyssa is passionate about resetting San Francisco - but when it's time to Reset Alyssa you're likely to find her on the yoga mat taking slow and deep ujjayi breaths. Namaste.


Bernadette SamsonBernadette Samson

Bernadette is a social media geek in love with blogging and Facebook.  She joined the Reset San Francisco team to put her UC Berkeley Media Studies degree to good use, having previously used it to write papers about Megan Fox and Katy Perry. When she's not Resetting San Francisco, Bernadette continues her search for the best steak in San Francisco, blogs about the latest indie music, and helps people build IKEA furniture. Check out her music commentary at and life commentary via Tweets at @berniesamson.

Victoria Holliday Victoria Holliday

Victoria Holliday has a M.A. in political science. Before joining the Reset team she worked in political consulting






Matthew ButrimovitzMatthew Butrimovitz

Prior to joining Reset San Francisco’s team, Matthew Butrimovitz was the Marketing Director of College Mobile Deals, a text message-based deal-of-the-day marketing firm. He also worked with the Tucson community and did private marketing consulting. Matthew is using his social media marketing and search engine optimization skills to help continue the growth of the website and movement. When Matthew is not in the office he is out running to train for the San Francisco Marathon. Matthew Butrimovitz is currently a senior at the University of Arizona, double majoring in Marketing and Entrepreneurship. He is looking forward to moving back to San Francisco after graduation. Bear Down!


Sarah GrunderSarah Grunder

Sarah Grunder just graduated Biola University with a degree in Visual Journalism and Integrated Media. She has been doing wedding, portrait, and engagement photography for several years and now works with Reset on photographing and videoing everything from Food Truck events to promotional videos in the Mission district. You can sneak a peek at her work by going to:


Valery NechayValery Nechay

Valery Nechay is a public policy associate who joined the Reset team in June. Valery began her path in politics when she became a research assistant for an inspirational Political Sociology Professor by the name of Simon Weffer. Her research in social movements, civic events, and protests in Northern California led her into the opportunity of doing research for the mayor of Santa Cruz, Ryan Coonerty. Valery is currently a senior at UC Santa Cruz, with aspirations of attending Law School. When Valery is not thinking of creative ways to improve the democratic process, she enjoys culinary thrill seeking, going to shows/ art exhibits, dancing, and traveling!

Clarissa ChangClarissa Chang

Clarissa Chang is an online social media aficionado who joined the Reset team in April. She was inspired to get involved with campaign strategy by her Political Science Professor, Dan Schnur. Before working at Reset, she advocated for publicly financed elections at Change-Congress, an organization founded by Stanford Law Professor, Lawrence Lessig. You can find her on twitter where she tweets all things politics and Gaga as @cdizzz. On the weekends, Clarissa spends her time testing her photography skills, going to concerts, and dancing hula!



Eric JayeEric Jaye

Eric Jaye is the founder and president of Storefront Political Media, a California-based consulting firm with local, state and national clientele. Storefront Political Media is a consulting firm providing the highest quality media, communications and general consulting services to campaigns and candidates throughout the country. He is also founder of Storefront Political Labs, a company designed to drive innovation in political communications. Their first tool is





Interested in joining the team? Email us at to learn how to become a featured Reset San Francisco blogger.

Paid for by Phil Ting for Assembly 2012. FPPC ID# 1343137